In order to contribute its grain of sand to the current situation caused by the coronavirus, Bodegas Masaveu participates in several solidarity actions to help in this unprecedented health crisis.

In this way, the wine group has joined the gastronomic initiative #Together we will go out aimed at raising funds that will go entirely to the Red Cross Respond Plan. Bodegas Masaveu has joined other winery groups, chefs, agri-food brands, restaurants and hotels, culinary institutions and gastronomy lovers to selflessly donate products that will be auctioned and sold through the web togethersaldremos.com with the aim of help the people who have been hardest hit by this crisis .

The initiative aims to support those directly affected, the most vulnerable and frontline professional heroes . Through the website Juntoaldremos.com, visibility is given to the products provided by Bodegas Masaveu and the rest of the collaborating companies, making the purchase directly from the Red Cross through its own payment platform, without intermediaries, and allocating in full the money raised for the NGO.
‘In this situation you can do two things. Stand still and be a mere spectator or act and, within your possibilities, get involved in the fight against the coronavirus,’ explains José Masaveu, general manager of Masaveu Bodegas. The product donated by the winery includes several boxes and cases of its top wines such as La Fillaboa 1898, Best in Show, at the 2019 Decanter World Wine Awards ; Fillaboa Finca Monte Alto; vs. Murua; Payments of Araiz Crianza; More from Leda 2017 or the Valverán ice cider.

‘Wine tourism for toilets’

Another of the actions in which the company participates is aimed at health professionals as a thank you for the hard work they have been carrying out these days. In recognition of their work, dedication and effort, Masaveu Bodegas will offer people from the health sector and their companions free visits with tastings at its wineries and vineyards in Rioja (Bodegas Murua), Rías Baixas (Bodegas Fillaboa) and Navarra (Bodegas Pagos de Araiz) as part of the ‘Wine tourism for health workers’ initiative, promoted by more than 50 companies in the wine sector in collaboration with Ocio Vital and The Guardian of Wine.
The visits will begin once the state of alarm ends and wine tourism is reactivated, hard hit by this pandemic like other activities in the Spanish tourism industry that are experiencing moments of concern and uncertainty, but who do not want to stop showing their support for the professionals who more efforts are being made to overcome this crisis.
On the other hand, the company has joined the #thisdoesnothavetostop movement promoted by more than 3,000 large, medium and small companies from different sectors that continue to work so that the wheel of the economy of our country does not stop. Its objective is to give visibility to the efforts of all those companies, workers and entrepreneurs who, always prioritizing the safety and health of people, continue to transform and reinvent themselves to be more productive and innovative than ever.
At a business level, it should be noted that Bodegas Masaveu maintains its commitment to employment and people, maintaining its entire labor structure in the same conditions prior to this situation, as well as participating through its parent company, Corporación Masaveu, in a project together with other companies and institutions, in which it plans to recycle 100,000 masks a day so that they can be reused by health personnel.


Bodegas Masaveu

The Masaveu family began to invest in the wine sector in 1974, when it acquired Bodegas Murua, but the family’s vineyard plantations date back to the mid-19th century, specifically in Castellar del Vallés, where the family originated and where Federico Masaveu Rivell began the steps that a century later his descendants would continue.
Since then, Bodegas Masaveu has grown to become a benchmark, for the quality in the production of its wines in different DO’s and for the environmental philosophy that they demonstrate and the maximum respect for the land, in which it has its own plantations. of vineyards, thanks to which they manage to transmit, in each bottle, the unique personality of each terroir. In this way, each and every one of the projects that Masaveu Bodegas undertakes in different regions: Murua (DOCa Rioja), Fillaboa (DO Rias Baixas), Pagos de Araiz (DO Navarra), Leda (Vino de the Land of Castilla y León) and Valverán
(Asturias).


Another of the actions in which the company participates is aimed at health professionals as a thank you for the hard work they have been carrying out these days. In recognition of their work, dedication and effort, Masaveu Bodegas will offer people from the health sector and their companions free visits with tastings in their wineries and vineyards in Rioja (Bodegas Murua), Rías Baixas (Bodegas Fillaboa) and Navarra (Bodegas Pagos de Araiz) as part of the ‘Wine Tourism for Health Care’ initiative, promoted by more than 50 companies in the wine sector in collaboration with Ocio Vital and The Guardian of Wine.
The visits will begin once the state of alarm ends and wine tourism is reactivated, hard hit by this pandemic like other activities in the Spanish tourism industry that are experiencing moments of concern and uncertainty, but who do not want to stop showing their support for the professionals who more efforts are being made to overcome this crisis.
On the other hand, the company has joined the #thisdoesnothavetostop movement promoted by more than 3,000 large, medium and small companies from different sectors that continue to work so that the wheel of the economy of our country does not stop. Its objective is to give visibility to the efforts of all those companies, workers and entrepreneurs who, always prioritizing the safety and health of people, continue to transform and reinvent themselves to be more productive and innovative than ever.
At a business level, it should be noted that Bodegas Masaveu maintains its commitment to employment and people while preserving its entire labor structure under the same conditions prior to this situation as it participates through its parent company, Corporación Masaveu, in a project together with other companies and institutions, in which it plans to recycle 100,000 masks a day so that they can be reused by staff sanitary.